The creative process for House of Personality, a passion project centered around merchandise for the 16 MBTI personality types, involved a thoughtful and personalized approach. The brand aimed to celebrate individuality through soft and feminine illustrations crafted for each personality type. The focus on unique and intricate designs reflects an appreciation for the diversity within the MBTI spectrum. By incorporating soft and feminine elements, the brand seeks to create a welcoming and relatable space for individuals to embrace and celebrate their distinct personalities. The House of Personality merchandise serves as a creative expression of the beauty found in the varied traits of each MBTI type.
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